Immersive Experience Day: for performing arts

What can you expect?

You literally step into the world of immersive: creators present their work and you experience it as a visitor. Not reading about the technology, not listening to someone else, but experiencing it yourself. This way, you not only get an idea of the technology but also of what it evokes and what it can spark in an audience.

Many cultural organizations are curious about immersive technology but don't know where to start. The afternoon combines firsthand experience of immersive technology with a substantive program. A creator takes you into their work and process. An external speaker zooms in on broader developments in the field: what works, what does it require, and where are the opportunities for the cultural sector?

Afterward, you will engage in discussions with colleagues from the cultural sector on various topics: how can I start? What do I need for that? What does it cost, and what are useful tips? These questions are central during this afternoon meeting, organized by DEN and Innovation:LAB (opens in new tab) for cultural professionals who want to explore the immersive field.

September 15 for performing arts

We are also organizing an Immersive Experience Day for performing arts: theaters, venues, (pop)stages, festivals, and other forms of live experiences. This will take place on September 15. The location will be announced later.

The number of spots is limited, so sign up quickly! A maximum of 2 participants per organization.

May 19 for cultural organizations with a collection

Do you work at a cultural organization with a collection such as museums, archives, and theaters with a digitized archive? Then sign up for the Immersive Experience Day on May 19, 2026, in Utrecht at the Innovation:LAB location.